NCT On the Buses Promo Film
Our friends at Abstrakt Creative came up with an epic idea to promote a new campaign for student buss passes for Nottingham City Transport. Make Nottingham's two Universities go head to head in a bus driving challenge involving a speed test, slalom and reverse parking!
Our brief was to capture the energy and excitement of the day as students battled it out using cameras and Go-Pro's.
The film is used as part of a wider marketing campaign run by Abstrakt on behalf of Nottingham City Transport, and you can see these students starring in ad campaigns across the city.